COLLABORATE – CREATE – CONVERGE
January 25-26, 2017, at the Hilton Alexandria Old Town
Collaboration across all categories of membership is essential for the success and continuation of our exhibit programs. As exhibitors, we are part an ecosystem that derives from our individual companies as well as the healthcare industry as a whole. The 2017 HCEA Healthcare Marketing Summit will focus on the challenges to the industry and how those challenges produce our everyday reality. After a high-level view, we will shift our attention to the issues we face as we continue to provide face-to-face access to HCPs.
The last eight years saw our industry make great strides as well as experience a few setbacks and a lot of bad press. What does the future hold now that there is a new administration? Are emerging markets still a target, or have Brexit and other global realities changed our minds? What can exhibitors do to enhance their presence at a meeting “beyond the booth”? As the healthcare markets expand to holistic, non-pharma, approaches and wearables, how can we compete and remain compliant? These are just some of the issues that we will consider.
Thank You to Our Sponsors:
Queen Street Sponsor
Prince Street Sponsor
Duke Street Sponsors
Check out highlights from our 2016 Healthcare Marketing Summit.