Czarnowski and Philips Healthcare Receive Multiple Awards

CHICAGO—September 15, 2009—Czarnowksi, a leading exhibit and event firm, has earned three awards for the new immersive exhibit experience it designed for Philips Healthcare at the Radiological Society of North America Annual Meeting (RSNA) 2008. The exhibit was recognized with a Gold Ex Award from Event Marketer magazine, as a MOD Award Finalist by Event Design magazine, and a BMA Pro-Comm Award of Excellence from the Business Marketing Association.

The exhibit exemplified Philips Healthcare’s brand promise of Sense & Simplicity through an open and airy environment that utilized Czarnowski’s Base6 aluminum extrusion system and translucent fabric walls. This approach contributed to a 30% decrease in the number of trailers required to transport the properties which reduced the transportation budget and decreased the carbon footprint of the exhibit versus the previous year. The focal point of the 390’ x 80’ space was a central path which led visitors through a series of pavilion-like “Simplicity Boxes.” Each Simplicity Box leveraged audio, video and other relevant technologies to tell the client stories that define Philips Healthcare. A variety of lighting effects were created using Philips Lighting Division products including LED fixtures, theatrical lights, and plasma products. Ninety-five percent of the exhibit was made with either recycled or recyclable materials.

At Czarnowski, we love what we do. Since 1947, companies of all sizes and industries have counted on us to create dynamic trade show exhibits, events and branded environments that exceed expectations and achieve objectives. Through a network of nationwide offices and global partnerships, we provide: strategy, design, fabrication, experience mapping, rental solutions, transportation, I&D, storage, refurbishment,  program management, marketing collaboration, brand support, event planning and program measurement. Learn more at www.czarnowski.com.