Blue Telescope names Rick Grande as Account & Production Executive

Blue Telescope, the interactive exhibit company, has named Rick Grande as an Account & Production Executive.  Rick joins Blue Telescope as a veteran of the marketing communications and production industry. 

Early in his career, as a producer for sales meetings and business presentations, Rick helped develop projects for Fortune 100 companies in a variety of industries including pharmaceuticals, aeronautics and defense, travel, office products, consumer goods, financial services and insurance.  In the late 1980’s, he shifted his focus from production to business development and account management.  With his former company, The RJO Group, Rick helped improve results for a number of the world’s largest healthcare companies, working alongside talented teams to provide his clients with convention tactics, design and execution of launch, national sales and POA meetings, as well as training programs for Primary Care, Specialty and Managed Markets Sales Teams.  For one of his top clients, he helped launch 10 products into the market place within a 5 year span.

With the advent of Experiential Marketing and increasingly sophisticated technology, Rick helped introduced disease state simulations to his healthcare clients. At medical conventions and on mobile tours, physicians walked in the shoes of their patients, therefore developing a degree of empathy not possible before the experience.

As Blue Telescope continues to expand its creative offerings to a growing client base, Rick is excited with the opportunity to help deliver effective and valuable interactive experiences, virtual simulations, digital applications as well as expanded utilization of the company’s interactive expertise within a live meeting and event setting.

Blue Telescope uses technology, storytelling, and design to create engaging interactive exhibits and live events.  From multi-touch and mobile apps to games, quizzes, and social interactives, we develop innovative solutions using the latest technology to build traffic and deliver brand message.

For more information about Blue Telescope’s custom-designed interactive services, call (212) 675-7702 or visit online at http://www.blue-telescope.com.