Finding Inspiration in Unexpected Places: Adapting Big Ideas for Success at Healthcare Congresses

Why would a healthcare marketer trek to the world’s largest retail trade fair in Düsseldorf for inspiration? Or fight the crowds at CES’ mammoth consumer electronics exhibits to hone their HCP engagement strategy?

Rooted in a firm belief that inspiration fuels innovation, and that great ideas come from unexpected sources, Bill Smith, Executive Creative Director at Sparks 3D, and first-time HCEA speaker, will share inspirational work from outside of healthcare, connecting the dots from abstract big ideas to workable solutions for healthcare congress mangers.

A short Q&A session moderated by an HCEA board member will follow.

There is no cost for HCEA members, and a nominal $25 fee for non-members.

Register today at https://hceaorg.memberclicks.net/junemasterclass